http://www.prchannel.com/blog/what-not-to-do-in-a-crisis-situation Resources, tips, tricks & information for public relations agencies and professionals. Wed, 08 Sep 2010 09:46:30 -0400 http://wordpress.org/?v=2.8.6 hourly 1 http://www.prchannel.com/blog/what-not-to-do-in-a-crisis-situation/comment-page-1#comment-951 smith Mon, 13 Jul 2009 07:17:28 +0000 http://www.prchannel.com/blog/?p=836#comment-951 While many studies have identified the importance and benefits of crisis management planning, little research has been conducted about if crisis management planning is more important for managing a crisis than effective leadership and communication skills are. (Schoenberg, 2005). Schoenberg suggests that the development of effective leadership skills will be more beneficial for a company when the crisis hits than an extensive crisis management plan. This is because without effective leadership skills, the plan is basically useless. Therefore, he recommends that companies invest in leadership development that focuses on crisis management and effective communication. These are the skills the company will need to make it through the crisis as a viable organization. While many studies have identified the importance and benefits of crisis management planning, little research has been conducted about if crisis management planning is more important for managing a crisis than effective leadership and communication skills are. (Schoenberg, 2005). Schoenberg suggests that the development of effective leadership skills will be more beneficial for a company when the crisis hits than an extensive crisis management plan. This is because without effective leadership skills, the plan is basically useless. Therefore, he recommends that companies invest in leadership development that focuses on crisis management and effective communication. These are the skills the company will need to make it through the crisis as a viable organization.

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